Workflows are the automation feature that help you automate your repetitive tasks in a campaign or on a WhatsApp Chat.
You can use workflows for the following:
Create user journeys for customers on WhatsApp
Create a user journey for the Customers on WhatsApp using Shopify/ WooCommerce
Automate the post campaign process of managing queries & inquiries
Retarget customers based on Channel after days or completion of a campaign
Each workflow follows a structure. If any of these connection points are broken your workflow might not work as expected. so let's understand this structure.
If an event happens? > Then take this action (Based on conditions you have set)
On incoming whatsapp message > Send a message (Hi, Welcome to...)
On Shopify Order create > Send a message (Your order is confirmed...)
On Abandoned Cart > Send a message (You have left items in cart...)
On Facebook lead > Send a message (Hey, we have received your inquiry...)
Just Like these you can create a complete journey for a user on whatsapp a message after message that can reduce your support effort by 67%.
To know more about: How to create a WhatsApp user journey. Click here